AYU Official : In the words of David Letterman, this man really ‘needs no introduction’. BeerBiceps is currently one of the most popular men’s grooming and fitness channel in India. Here is a look at Ranveer Allahbadia’s journey from beer to biceps.
Ranveer Allahbadia is a popular Indian youth influencer and YouTuber. He is more famously known by his social media name, BeerBiceps. What started as a fitness channel soon grew into a reliable men’s grooming channel for the crowd. From being an obese kid to shedding the weight and inspiring millions to be fit. Ranveer has a fan following of millions today, but there are so many who don’t know the story behind the star.
Here is a look at the BeerBiceps’ journey.
Ranveer Allahbadia and his journey from Beer to Biceps
In one of his videos, Ranveer talks about his struggle with mental health. Sharing his depression story, Ranveer was seen interacting with a crowd in a gym. He talked about how he used to top his classes till 12th and then took up engineering. He further explained how he started drinking alcohol and just stopped studying. Around the same time, Ranveer also broke up with his long-time girlfriend. Later he started liking another girl but that didn’t have a happy ending.
All these reasons piled up and Ranveer had a close call with alcoholism. Eventually, he failed in one of his subjects. But his parents were very supportive of him and understood his struggle. By that point, Ranveer understood that this is not the kind of life he wants to lead. That is when he took up gymming and eventually also launched his own YouTube channel, BeerBiceps.
Interest in Fashion
Ranveer is also currently working on releasing his first book where he will talk about his journey from an obese kid to a fitness freak and how that eventually led to his own YouTube channel. When he was asked in an interview about how he chose men’s grooming as his niche, he revealed that Tanmay Bhatt, co-founder of AIB, had lost weight with the help of his videos. Tanmay was the one who introduced him to the world of media and suggested that he look beyond fitness, like his clothes. That is how he developed an interest in fashion.
The Ranveer Show – TRS
His biggest project right now is The Ranveer Show, which is one of brainiest podcast on self-improvement. It documents success stories and the struggles of people from all walks of life. So far, he has coordinated with Arnold Schwarzenegger, Priyanka Chopra, Saif Ali Khan, Rajkumar Rao, Boman Irani and has a line up of guests from all walks of life like authors, industry tycoons, sports icons and anyone who has turned their life around from struggles to positivity.
BeerBiceps, also the moniker of his YouTube channel, today boasts more than 2 million subscribers. Another 625,000 users follow him on Instagram. Sounds like a breeze but ask Ranveer and he gladly busts the myths surrounding that influencer life.
“I don’t get days off except for Sunday evenings,” he adds explaining that during his only day off, he spends time mostly with his family.
Through the eyes of the nerd – Monk Entertainment
“I am a nerd at heart, I want to keep working forever and that’s why I launched Monk Entertainment,” Ranveer tells me.
The 26-year-old launched Monk Entertainment, a digital company dabbling in multiple domains from content creation to digital talent management, social media management, brand marketing, and video production, in 2018 along with co-founder Viraj Sheth. It’s been a year and a half since then and the team is already managing some of YouTube India’s top talents like BeerBiceps, Be Younick, Flying Beast, Niharika NM, and Aksh Baghla.
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No time for naysayers
While fitness is certainly Ranveer’s forte, over the years, this social media personality has transitioned into several other vlog categories. On his channel, he covers topics as diverse as grooming, fashion, motivation and then positivity, personal finances, and entrepreneurship.
“You should be developing a brand, working towards something long-term and not just focusing on the current video,” he says.
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