AYU Official (Indian Youtube Community): The importance of social media is on a continuous rise. It is used by people to spread information, connect with friends and families, etc. And, now people can use social media platforms to make a lot of money too.
The challenges which a social media user or content creator face is how to increase their followers list, monetise their social media page and become a success story. All these questions are being answered here by YouTuber Ranveer Allahbadia (@BeerBicepsGuy).
Detailing about his efforts to become a success story, Ranveer said that he began his journey as a YouTuber and now he has become an entrepreneur. He said that he has already started many businesses and plans to come up with more ideas.
Ranveer, who has around 80 lakh followers on social media platforms, including Instagram and Twitter, said that the first generation of YouTubers benefited from the boom of Reliance Jio, which came in the year 2016.
One of the most famous YouTubers of India, Ranveer started his YouTube channel after completing his engineering at the age of 22. The channel has now completed 6 successful years. He started his journey with fitness content and then went forward with different types of content, including fashion, grooming, communications skill, personality development, entrepreneurship, personal finance and yoga.
He said that a community was made on all these topics, self-help community for followers and subscribers and using this community several businesses are being started. He said that he recruits and takes ideas from this self-help community and applies it to different businesses.
Guiding on the process and steps which an individual can follow to become a social media influencer, Ranveer said the person needs to focus on the pages he/she follows. Along with this they also need to ask themselves what they want to do in their life and learn subjects according to that.
He added that people should target two social media platforms and advised to start with Instagram for instant growth and any other platform of their choice. Decide the topics on which you want to provide the content and learn the strategies from top influencers of that field or topic, he added.
He further advised not to copy the content of your idols instead take inspiration and learn from their content. Finally, he said that learn about the technicalities of recording videos as well and try to be consistent with your work and release the content regularly.